Showing posts with label affordable video media marketing. Show all posts
Showing posts with label affordable video media marketing. Show all posts
Tuesday, March 31, 2015
Thursday, March 19, 2015
Check out this video to see what WeTubeU can do for you!
https://www.youtube.com/watch?v=4z9Xr3A8IxY
Saturday, February 21, 2015
Online Video Advertising is Growing Many Times Faster Than TV, Search, and Most Other Digital Ad Markets - from BusinessInsider.com
Online video is growing faster than most other advertising formats and mediums.
- Video ad revenue will increase at a three-year compound annual growth rate (CAGR) of 19.5% through 2016, according to our estimates.
- That's faster than any other medium other than mobile. And much faster than traditional online display advertising, which will only grow at a 3% annual rate.
In a new report from BI Intelligence we explore the key drivers of the skyrocketing growth of video ads, examine the cost and performance of the emerging digital ad format, and look at the major players that are shaping the industry.
Here are some of the key trends we explore in the report:
- Online video ad revenue will reach nearly $5 billion in 2016, up from $2.8 billion in 2013, while TV ad revenue will decline by nearly 3% per year during the same time period.
- Video ad views exploded in 2013, topping over 35 billion views in December, averaging over 100% year-over-year monthly growth during the year.
- Online video ads are significantly more expensive than other formats, but prices are steadily declining as more publishers rush into video, and placements open up.
- Video ads have an average click-through rate (CTR) of 1.84%, the highest click-through rate of all digital ad formats.
- Viewability, the question of whether video ads are actually seen by multitasking online viewers, has emerged as an issue, but we believe that overall demand for online video is too high for viewability to put too much of a crimp in the video ad market.
- Streaming devices and connected TV accounted for just 2% of online video ad views in the fourth quarter of 2013, but companies like BrightLine are experimenting with formats to grow this new niche market.
- The growth of mobile and digital video advertising has been paralleled by fundamental changes in the online advertising industry — programmatic advertising, which we covered in a recent report, has begun to reshape the entire digital ad market, including video.
- Newly launched video ad platforms have been among the companies to adopt programmatic tools, including real-time bidding, ad exchanges, and advanced analytics.
In full, the report:
- Explores the key drivers of the growth of online video ads, and compares it to the growth in online ads generally
- Examines how video ads stack up against other digital advertising formats in terms of both cost and performance.
- Looks at the issue of viewability, and explains how the problem could impact future spending on video ads.
- Outlines the major players in the video ad space.
- Explains how startups like BrightLine and Alphonso are using innovative approaches to bridge the gap between digital and TV ad spend.
BIIRead more: http://www.businessinsider.com/digital-video-advertising-growth-trends-2014-5#ixzz3SQafPims
Friday, February 13, 2015
Friday, January 16, 2015
The WeTubeU Team!
Wednesday, December 31, 2014
"10 Digital Marketing Trends for 2015"
Get a jump start on your marketing in the new year with a video from WeTubeU!
"10 Digital Marketing Trends for 2015"
"Based on what we've seen in 2014, what can we expect in the
marketing world in the coming year? How should marketers prepare themselves?
"10 Digital Marketing Trends for 2015"
"Based on what we've seen in 2014, what can we expect in the
marketing world in the coming year? How should marketers prepare themselves?
It's the season of tinsel and top 10 lists, plum pudding and predictions — the time when marketers look ahead and resolve to evolve in the year to come. If you thought 2014 was full of surprises, wait until you see what the new year has in store"
Read more at: http://www.clickz.com/clickz/column/2386192/10-digital-marketing-trends-for-2015
Read more at: http://www.clickz.com/clickz/column/2386192/10-digital-marketing-trends-for-2015
Wednesday, November 19, 2014
Tuesday, October 28, 2014
"Community rallies to support, cheer cancer patient"
"Cafe Merlot, Bernardo Winery and Oakwood Escrow sponsored a fundraiser on Oct. 15 at the winery to assist Carmel Mountain Ranch resident and local business owner Lane Elliott. The WeTubeU president and CEO is battling Stage 4 cancer that has spread throughout her body. She had breast cancer about eight years ago, which went into remission, but about 1 1/2 years ago her cancer returned and has since metastasized. The event attended by around 250 people raised more than $25,000 to help Elliott with living expenses and medical treatments not covered by health insurance."
Sunday, October 19, 2014
Tuesday, May 29, 2012
In this week's viral video - The bar has been set, this is the greatest wedding proposal ever!
Couple of tips:
- If you’re able to, watch it in 720p
- Once you’ve watched it once, watch it again keeping an eye on the bride-to-be’s expressions and reactions in the top right corner.
Monday, March 5, 2012
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